MaxPro Publishing™ is a complete solution for managing a publishing company’s daily operations. MaxPro, or “Max” as we like to call it, was developed to bring the entire staff together and allow them to communicate quickly and effectively. By doing so, you are streamlining your operation and eliminating double-entry. Max encompasses every department from Administration to Sales, from Editorial to Circulation.
There are many great reasons to use Max, let’s look at what we feel are the top 6.
1. Less than the cost of an employee
The first thing you are probably going to say is that you can’t afford something like this. Let me ask what you would be willing to pay for an employee that was able to keep everyone on task, organized and communicating efficiently? Oh, and that new hire was on-call 24 hours a day, 7 days a week at no extra cost to you. No sick time. No lunch breaks! Okay, where am I going with this? Max is priced per user with a one-time setup fee. That’s it. No contract. Is it worth 34¢ an hour?
2. Plug ‘n Play Staff
As a business owner you understand the need to keep the business running at it’s best. One of the great benefits to Max is having all of your data centralized. When an employee leaves, all of their notes, reminders and contacts are still yours. Replacing that position is a matter of dropping a new person in and letting them pick up where the other left off. Max was designed to be intuitive and easy-to-use, so you can get them back on the phone and making sales quickly.
3. What you don’t know CAN hurt your business.
Let’s say your best salesperson walks out on you … did your entire business just walk out the door as well? If your salespeople are storing their client’s contact information in their phones and personal computer, your business could take a devastating blow if that person ever got sick or left for your competitor. Take your business back! With Max, you never have to worry about your client list walking out the door.
4. Sales territory management
If your company is anything like the others, your salespeople need just a little bit more management. Max has a built-in management system to allow them to venture out of their territory and go after any client that they can build a relationship with. No more arguments. No more whining about who’s client’s are who’s. Max manages that for you so that you can get the best salesperson with for each
advertiser.
5. Make better decisions with better information.
With Max, you are only a few clicks away from learning everything that’s going on with an issue. If it’s total sales you want, it’s there. If it’s the ratio of ads to edit, you got it.
There are many times each week when publisher’s have to make important decisions about the business. And some times, the information they have to work with is rough at best. After years of experience, some decisions come down to a gut decision, which is usually the best way to go. But wouldn’t it be nice to have the facts to help support your gut? Like a belt? Hey, some people wear suspenders!
Max centralizes your data and when everyone is on the same page like that, it makes it very easy to get a real sense of how the business or issue is doing. At any point you are not far from the information you are looking for. And it doesn’t require people to stop doing their job to pull numbers for you.
6. Provide better customer service.
How many times has an advertiser called the office only to be passed to someone’s voicemail because you couldn’t answer their question? Max gives your employees the answers they need at their fingertips without thumbing through filing cabinets or passing the question to another employee. Give your advertisers the answers quickly and they will continue to come back.
